The Olympic Museums launch “Let’s Move Campaign” on the occasion of the Olympic Day 2023.


Let’s Move” is a new Olympic campaign to encourage young people to move and lead active lifestyles, and we hope you will join the movement.

Let’s Move” kick things off on 1 June via social and digital platforms, and on 13 June, we send the “Olympic Invite” calling people to block out time for physical activity on their calendars. This will culminate on Olympic Day, 23 June with a fun and accessible 30-minute workout from globally renowned athletes across Olympics social and digital channels.

The International Olympic Committee (IOC) has announced a new global initiative to inspire and enable the world to move more every day. Led by Olympians and created in collaboration with the World Health Organization (WHO), Let’s Move will begin on Olympic Day on 23 June, with an invitation to make time for physical activity. This includes a digital invitation from Olympians Pau Gasol, Yusra Mardini, Allyson Felix and PV Sindhu – to name a few of the athletes involved – to schedule 30 minutes to move with them to join the Let’s Move Olympic Day digital workout from anywhere in the world.

Barcelona City and the Barcelona Olympic Museum join this campaign with the promotion of physical activity among young people and visitors. ” Barcelona, Let’s Move!

Iconic buildings, in more than 20 cities around the world, will be lit to promote physical activity.

The Olympic Museum of Barcelona will be an open day with the welcome of Cobi.

On 22 and 23 from 8.00 to 12.00 p.m. the Torre Glòries of Barcelona will be illuminated with Olympic Rings. This action has been produced thanks to the collaboration between the Barcelona Esport Institute, Barcelona Olympic Foundation and Merlin Properties Socimi S.A.

© Courtesy Mirador torre Glòries. Photography Mirador torre Glòries

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